Logistics & Supply Chain Management: creating value-adding networks
Christopher M.
This classic text discusses the role of logistics in achieving corporate and financial goals. It has become the bible of the logistics sector and a frequently-adopted text at top business schools. * A proven market leader. * Guaranteed high price seller. * Successful crossover into practitioner and academic markets. * Essential reading for logistics/operations managers and increasingly, managing the chain of demand is a growing area within marketing. * Written by a top author and consultant in the field. * New chapters on logistics value, integrated logistics, network logistics. * Updated case studies throughout, from full international range of industries and companies including Dell, Wal-mart (vs K-Mart), Zara, GE Capital, Li & Fung (Hong Kong), Hewett Packard, Dyson and Nokia. * Enhanced by diagrams and chapter summaries.
წელი:
2005
გამოცემა:
3d edition
გამომცემლობა:
FT Press
ენა:
english
გვერდები:
305
ISBN 10:
0273681761
ISBN 13:
9780273681762
ფაილი:
PDF, 1.70 MB
IPFS:
,
english, 2005
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